Publisher’s Selection Award: Precisely Why Cornerstone’s Shaving & Cosmetic Products Make Excellent Gifts for the Guy

The small Version: foundation stocks and provides top quality men’s room toiletry items to 170,000+ consumers when you look at the U.K. Its shaving services and products, skincare range, hair-loss treatment options, and membership cardboard boxes give men a chance to update their particular morning routines and bridegroom by themselves to appear and feel their very best. If you are shopping for an unique present for a boyfriend, spouse, father, or bro, you’ll scan Cornerstone’s personalized razor manages and luxury present cardboard boxes for many tips.

My personal boyfriend and I also have been internet military gay dating for only two months whenever their birthday celebration loomed about schedule. He stated i did not have to get him one thing, but i desired to show that we cared. And so I explored the web for something useful, enjoyable, and private. After rejecting polo t-shirts and bottles of cologne, I finally decided on a shaving kit.

We understood from up-close experience that shaving usually irritated my personal date’s epidermis, in which he struggled keeping his face silky smooth. I gave him a couple of premium products which will make his day-to-day shaving routine better to handle, therefore we both reaped the huge benefits.

U.K. business person Oliver Bridge established Cornerstone in 2014 to aid guys and provide them the shaving and cosmetic services and products to manage on their own on a fresh level. This company focuses primarily on men’s room convenience, health, and satisfaction.

Over time, Cornerstone has actually broadened the range to include every thing men have to take proper care of by themselves making on a clean start to a single day. The on the web shelves feature deodorant, hair-loss treatments, lotion, multi-vitamins, mouthwash, as well as condoms. Foundation operates down a membership model, so users can tailor a delivery timetable and restock their most favorite items month after thirty days or every year.

Foundation has actually sent over one million purchases so far this present year, additionally the crowdfunded business has brought up over £8 million.

Vivien Hinds, the PR person for Cornerstone, mentioned the company’s ordinary consumer is actually a “busy working man would youn’t have time to go directly to the store.” These guys range in age from 18 to 65, as well as enjoy having a good service like Cornerstone to their rear.

The Luxury Surprise package Can please All Shaving Needs

The Cornerstone staff leaves many idea and effort to the products. They have created skincare products which tend to be vegan-friendly and cruelty-free, and they’ve produced shaving registration cartons to really make it easier for men to keep their bathroom cupboards stocked with all the right products.

According to Vivien, 92percent of customers are men, and 8percent are ladies who are searching for on their own or on behalf of the men within schedules.

The true luxury Surprise Set is one of Cornerstone’s top products, particularly all over vacation trips. The plan includes a personalized chrome shaver handle, 6 German designed razor blades, pre-shave scrub, and other painful and sensitive skincare items. The present ready also incorporates a voucher for a price reduction regarding the consumer’s very first membership order. By doing this, the gift is not only a one-time thing as it can motivate a unique day-to-day hygiene schedule.

The Cornerstone membership is easy to control on line. Customers can customize the timing and items to suit their demands, tastes, and schedules.

“there is a constant have to worry about modifying your own strategy or not having enough things or nipping out over the shop,” Vivien said. “you’ll totally tailor it to your self which merely makes things uncomplicated for the users.”

Whether you are providing your guy a totally stocked membership package or a razor handle together with initials onto it, you can easily search foundation’s line for innovative and good ways to indulge yourself or your man. The fully stocked registration cartons, tailored shaver manages, and top quality cosmetic services and products set individual convenience very first.

Drawing From associate suggestions to publish New Products

Cornerstone provides over 170,000 users. These people use Cornerstone items daily and offer important feedback on the team. The business prides alone on getting people-powered — all things considered, it had gotten the start through crowdfunding — therefore includes customer feedback into their manufacturing process.

Since the staff tries to launch new pharmaceutical services and products, it utilizes the people so that all of them understand what course to take and what types of products will resonate with their customer base.

“I definitely love this company. First-class products and customer support is actually first rate.” — Trustpilot summary of Cornerstone

“We utilize our people to test new services before we begin them,” Vivian described. “So, we understand whenever we carry out produce the final product, we are producing something our consumers want — not what we want or other individuals want. It really is totally member-focused.”

Numerous Twitter ratings echo the satisfaction included in these products. “the merchandise themselves are brilliant,” mentioned Stephen A. “I’m pleased to say i am an element of the Cornerstone customers, and I also’ll end up being ordering a lot more of their products or services in my own subsequent package!”

Another Facebook customer mentioned Cornerstone’s shaver is their all-time specialty. “I’ve been shaving for 32 many years, and I can rather with confidence say, without the hesitation, that the shave with the Cornerstone was by far the most comfortable and rewarding shave i have ever had,” the guy said. “I’m positively happy with my choice, a choice well-crafted, albeit any If only I’d made long since.”

Additionally, 74per cent of Trustpilot ratings price foundation as excellent, and another 15per cent say they’re fantastic. “therefore refreshing to have an organization that values support service,” John wrote. “Kindly stick with it, Cornerstone, and you may have our company for some time.”

Earlier this present year, Cornerstone founded treatments for male erectile dysfunction and baldness. Seeking to the future, the group intends to continue to assist guys across the country by further expanding their particular selection of health insurance and wellness services and products for males.

Foundation currently has its own tasks planned, yet it continues to listen to customers to come up with brand new tactics and exhilaration. “We use our members’ feedback every step of this method,” Vivien told us. “We pay attention, we adjust, therefore we allow users experiencing heard and valued.”

A People-Powered organization situated in Central London

Oliver Bridge founded Cornerstone in July 2014 because the guy desired to make men’s day shaving regimen less of a pain. The guy sat down at his dining table and came up with plans for top-quality skin-care and shaving items into the fingers of this active Londoner.

Because of the power of crowdsourcing, their organization became fast and turned into perhaps one of the most common and reputable self-care item suppliers in U.K.

Now, Cornerstone has actually a team of 24 passionate and bright folks who are excited about their mission.

“It’s a good business to your workplace for,” Vivien informed us. “we are people-powered, so we have actually a good customer support group and great power.”

Vivien worked at Cornerstone for nearly three years, and she stated she enjoys the work-hard, play-hard tradition at the company. Foundation arranges social activities, including regular happy several hours and mini-golf competitions that get everybody chuckling and having a good time inside their back hrs.

Downline have the versatility to create their particular hours and home based occasionally. There isn’t any hierarchical control program. Instead, people are dependable to get their work accomplished.

Work preserves a friendly environment with songs playing within the back ground while everyone else operates in the wild format. Sometimes the company earns steak lunches or any other snacks to boost morale. During significant sporting events competitions, the Cornerstone team usually takes their particular laptop computers in to the cooking area, build a projector, and see the match while they function.

“It’s a very great culture and environment to stay,” Vivien mentioned. “Because we’re fairly tiny, you can find your influence and exactly how your work helps the company. Many people are acknowledged with regards to their time and energy aswell.”

Cornerstone Delivers Quality products your Door

Sometimes it may be difficult to get a fantastic gift for a substantial various other. If you wish to consider away from polo-shirt field and give him one thing he’ll use each day, you should think of buying Cornerstone subscription box for the special guy that you experienced.

A Cornerstone shaving system is an enjoyable gift suggestion because it enables males to boost their unique shaving encounters. My date appreciated my initiatives to pamper him on his birthday celebration, and he began making use of pre-shave and aftershave products to relieve razor burn from his skin. In a few days, the guy appeared much better, smelled much better, and believed much better.

Foundation provides numerous deluxe toiletry what to assist guys have a look their very best to their after that night out. About quality cosmetic, this company delivers the goods.

“a big focus for all of us is actually guaranteeing the users are content,” Vivien mentioned. “nowadays individuals are very hectic, therefore we carry out whatever we are able to to create their own alive easier by automating the bathroom for males, whilst continuing to develop top-notch products.”